Google asks people who use ad-blocker to either enable advertising or make a payment to view the content without any ads.

At Blog, Google said, ” Payment system will release first in North America, UK, Germany, Australia and New Zealand.” The expertises are working on an ad-blocker of its own which will function in its own browser ‘Chrome’.

If we talk with respect to the user view, these ads actually slow down the browsing speed and consume more personal data.

Google’s senior vice-president in ads and Commerce Sridhar Ramaswamy said, ” Ad-blockers take a big toll on publisher and producers who rely on advertising revenue. We believe these charges will ensure all content creators, big and small, and can continue to have a sustainable way to fund their work.”

According to the data analysis, In 2016 ad blocker plus claimed to have more than 100 million active users worldwide. Let’s see what comes for these ad-blockers and users.

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